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Ollies programme is class full of great information to help get started and the weekly group chats help you grow into the FBA business bit by bit and also have lots of modules to study and learn from.
So glad i joined the group

Happy to recommend this. Oliver is personally involved in the weekly helpful online sessions to assist with progress. Just what you need to get started.

Ollie's training course and materials are detailed and meticulously put together. The level of support provided by him and his team is second to none. I have had other similar courses and can say this is one by far the best on the market currently. I continue to look forward to working and getting support from him and his team. One of the key aspects of the process is that you are dealing with people who have made significant money and are where you want to be. So you know that they know the process well because they are continuing to be successful in the marketplace. In this way they are able to offer new ways of adapting to current market conditions and technology changes. Also there is a good positive community that engages and helps one another.

I just wanted to take a moment to share my thoughts on the masterclasses. They have been incredibly helpful and informative, particularly when I was in the process of setting up my Amazon account and sending products to FBA. The videos are straightforward and easy to follow, which has boosted my confidence significantly. Thanks to the clear guidance provided, I now feel capable of ordering products independently.

Fantastic content which guides you through your journey from being a beginner to a fully fledged Amazon seller. I’ve been a part of Ollie’s E-commerce Freedom now for 3 months and have made great strides which I definitely would not have done without it. And saving me making costly mistakes too.
It is quite obvious to me that not only is Ollie THE guru in his field, but actually cares and does not shy away from difficult questions, is always honest and actually does what he says he is going to do.
I can see clearly what my future holds if I continue to take action, work hard and invest a little too.
Do not be confused here, this is not a get rich quick scheme. To build a great business, you need to work hard, have the knowledge (which is included within this course) and invest in your (s) and your business’ future.
Thank you Ollie for your support, so far.
I am personally looking forward to working with you moving forward.
In short, if you are prepared to work hard, take action, learn and invest in yourself and your business, this is for you. If not, you probably shouldn’t consider working for yourself.
Have a great day.

Ever since I signed up to this programme last year, I've done nothing but gain valuable knowledge which I am benefitting from right now. The programme is well designed to encourage success; Ollie and his team are always available to assist. I would highly recommend Ecommerce Freedom to anyone.

I can’t emphasize enough how transformative my experience with Ollie’s E-commerce Freedom Academy has been! The content is very well organized, practical. The modules are broken down into concise, bite-sized nuggets of information making it easy to navigate through the material, particularly as I have ADHD, this is an invaluable feature for me.
The weekly Coaching Calls are a highlight for me, providing valuable insights and the chance to ask questions in real-time and bounce ideas around with the other community members, which makes me feel a lot less alone going through this new journey. I find Oliver and his coaches are knowledgeable, encouraging, and truly dedicated to our success.

Even though I’m only halfway through the course, I already feel a significant boost in my confidence and belief in my ability to build a successful Amazon business. The training sessions keep my motivation high and guide my focus. Each module feels like an essential step forward, inspiring me to take action and pushing me to grow.

This program is exactly what I needed to kickstart my dream of running an online business. The material is laid out in a clear, step-by-step format, simplifying even the most complex topics. From product research to launching products on Amazon FBA, every part of the journey is meticulously covered.

What stands out is how practical and empowering the training is. It’s not just theoretical; I’m learning actionable strategies and real examples that I can implement immediately.

This course has given me the skills and direction I was seeking, making me feel capable of achieving my goals. If you’re serious about creating freedom through e-commerce, I wholeheartedly recommend giving this course a shot!

This academic is one of a kind that has comprehensive and extensive explanation/videos about how to become a successful seller on Amazon and other platforms like eBay. The fact that there are alternative platforms to sell my products is a plus one (bonus) for me, which gives me the confidence that if one doesn't work for me, the other will definitely work.

I've seen this system work for a lot and I really cannot wait to start my first listing and start making money.

I’ve been really impressed with Ecommerce Freedom Academy. The EF Academy content is easy to follow and packed with practical tips that actually make sense when you put them into action. The weekly coaching calls are a game-changer — it’s motivating to connect with Ollie, get feedback, and feel supported every step of the way. The course content itself is well laid out, so you never feel lost, and it covers everything you need to build confidence in setting up your Amazon business. What I appreciate most is the balance between solid training and ongoing support. It’s not just about learning theory — you get real guidance, accountability, and encouragement to put things into practice.

Great tool for Amazon product research

Ollie made it easy to explore high-potential Amazon products with clear insights and supplier suggestions. The platform is user-friendly and helped me focus on margin opportunities and compliance fit. Definitely useful for anyone serious about launching or scaling an Amazon business.

While I never purchased anything from him, I felt let down with his "Masterclass" video.

I feel though as it was a front to sell a course for £2000, probably because Amazon is saturated with sellers now.

I asked lots of probing questions and got no reply. Even his course was pre-recorded as his End note was dated 30th of October and I attended mid November.

He kept bringing up the same handful of testimonial videos (probably people he knows) and was a bit condescending.

Maybe he was genuine, but I go by what i experience and I didnt get any real value from it as he stated I would.

I purchased Ollie’s program in 2024 because I genuinely wanted to build something for myself, to create a better future. By January 2025, I felt I needed extra help and decided to sign up for his Private Mentoring, hoping for real guidance. Sadly, that decision turned out to be one of my biggest regrets.

Ollie quoted me £10,000, for the mentoring, Since I couldn’t afford that much, he agreed to £5,000 upfront and the remaining £5,000 once I started making sales. I trusted his word, and that trust has cost me dearly, both financially and emotionally.

Communication with Ollie was slow and disappointing. I contacted him through a messaging app called Voxer, but it often took him days or even weeks to reply. When he did respond, his advice was usually to rewatch videos I had already seen. It felt like I was on my own the entire time.

Ollie recommended a product for me to sell and assured me I would be the first to sell it on Amazon. I trusted his guidance and placed an order. Regrettably, I hadn’t checked the product on Amazon myself. When I later researched it, I was shocked to find dozens of sellers had been selling the exact same product for years.

To make matters worse, he never mentioned the significant cost of running PPC ads to promote the product. The item he suggested cost me £11 plus PPC, yet the selling price was only £8.99. Since other sellers were listing the same product at a similar price, Ollie advised me to start with a lower price and raise it over time, clearly a guaranteed loss, not a profit.

In the end, I lost more than £5,000, and I didn’t even learn the skills I was promised, like how to find a profitable product or build a successful business. Ollie’s program, in my experience, teaches you how to lose money, not how to make it.

I voiced my dissatisfaction to Ollie and requested a partial refund, as the value I received was nearly zero and I felt left to figure things out alone. He refused, saying he had invested his time and energy, an excuse that couldn’t be further from the truth.

This whole experience has been heartbreaking and stressful. I went in with so much hope and trust, but I was left feeling taken advantage of.

I’m sharing this review to help others avoid making the same mistake as I made. Do your research carefully and don’t let what happened to me happen to you.

If you’re considering joining Ollie’s program, think twice, it may leave you seriously out of pocket, as it did for me.

It is a total scam!

Receiving coaching from Ollie has been so helpful. i am learning lots from his guidance from setting up the Amazon Business, how to do retail and online arbitrage and ways to build momentum and success. Ollie's platinum group and Ecommerce Freedom Academy provides us with the group coaching, learning from one another as a community and the mindset workshops are super motivating. There is a lot to learn to do this business well and there is always help available from Ollie and the other Coaches Mike and Suja. Ollie spent a whole hour helping me to understand how to advertise my product on Amazon and tools i should use to make my thinking clearer and develop strategy for advertising .

I’ve genuinely loved my experience with Ollie’s "4-Week Brand programme"! The training is incredibly powerful yet easy to follow. The 27 video lessons were packed with value, and each session left me feeling more focused, motivated, and clear on my next steps.

The five live sessions with the coach were fantastic, and Ollie himself hosting an extra catch-up session really showed their commitment to our success. The support didn't stop there! Having access to the WhatsApp group (fantastic and friendly), Slack workspace, and Voxer made getting quick help or leaving voice notes for coaches effortless. It created a truly personal and connected feel throughout.

The 30-minute one-on-one strategy call with my coach was a game-changer, giving me tailored advice that clarified my business direction.

As for results? I've already taken action: I purchased my test batch (as recommended!), launched my ad campaign (which is now selling steadily!), and I'm about to place a bulk order with a supplier I researched thanks to this programme. Since starting, I've seen a real shift in my mindset and daily habits – I'm more consistent, energised, and finally have a roadmap that actually works.

This isn’t just theory—it’s real, actionable guidance that delivers results. I highly recommend Ollie’s 4-Week Brand Programme to anyone serious about growth, accountability, and making tangible progress.

Thanks so much Ollie! 🙏🏾👍🏾

Legrand

I got interested in the Ecommerce freedom programme from watching testimonials of people who have benefited from the programme and who continue to have success in building their business. I decided to joint following a webinar with Oliver.

I found the programme inspiring and it helped me know what steps to take to build my Amazon seller account, how stay focused on the tasks required and it helped me slot to have an accountability partner which Oliver encouraged from the start. I am learning each week building on my skills sbd look forward to be a success story soon.

I would thoroughly recommend E-commerce Freedom to anyone wanting to learn the skills and knowledge needed for selling successfully on Amazon. Ollie has great insights and teaching for budding Amazon sellers. I have used both the online (learning portal and live webinars) and in-person training- Ollie is excellent as a trainer / coach and shows that it’s just as much about mindset and motivation as it is about technical knowledge. It’s also a course which suits your level of knowledge- you can start at the very beginning or build on existing knowledge knowledge and skills. You can also start small and build it up gradually rather than feeling you have to make a million in your first year. Highly recommend

Having been with Oliver’s training products and coaching programme for a while it has been incredibly positive. The content is well-structured, practical, and easy to follow. I especially appreciate the regular Coaching Calls, they are not only insightful but also gave people the chance to ask questions and get real-time support. The coaches are also knowledgeable, encouraging, and genuinely invested in helping us succeed.

The training sessions keeps me motivated and focused. Each section feels like a step forward, and I am always left feeling more confident and inspired to take action. It’s more than just information, it’s a coaching system that actually helps you grow, stay on track and stay motivated.

Overall, this program has been a game-changer for me. Highly recommended.

I found Oliver’s program very well put together, with attention to mental drive and state of mind as well as practical action taking, I’m looking forward to where it will take me

I just wanted to say a big thank you for the incredible experience I’ve had with your programmes and products. The calls and training sessions have been nothing short of transformative — they’re not only informative but also deeply motivating. I always leave each session feeling more focused, empowered, and ready to take action.

What I appreciate most is how supportive and non-judgemental the entire environment is. The support network group has been a true lifeline — a space where I feel seen, heard, and uplifted by others who genuinely care. It's amazing to be part of a community where growth is celebrated and everyone is encouraged at their own pace.

The post-programme ongoing support has made me feel like I’m never alone in this journey. I love that it doesn’t just end once the core programme is over — there’s continuous encouragement, resources, and real follow-through.

Lastly, the reward system is such a thoughtful addition. It keeps me motivated and focused, and it’s a great reminder that progress — no matter how small — is worth celebrating.

Thank you again for all that you do. This experience has truly made a lasting impact on me, and I’m excited for what lies ahead!

To be honest, I wouldn’t have been able to become an Amazon seller without Ollie’s support.
He guided me from the ABCs of the trade all the way through to the final stages, with clear explanations and hands-on help at every step.
His training was motivating, practical, and incredibly helpful.
Highly recommend Ollie to anyone starting their Amazon journey!