The Pure Gold Company Omdömen 

Easy to understand
Easy to use
Prompt and polite service

As a new investor I was grateful for the patience of every person I dealt with, particularly Nicholas who guided me through each step.
Very speedy response to my (many) questions. Low pressure to buy, good advice when I was ready.

Avoid! I could write a thesis on The Pure Gold Company and my disappointment, disdain and dissatisfaction with them, but I shall refrain. Suffice to say, I am extremely suspicious about the copious, apparently glowing reviews! No Company gets repeated 5 star scores, does it?! Yes, they were competent at selling me gold. However, beware of their alarmingly opaque buy back prices! Has anyone really made a profit with them? I very much doubt it! The real "sting" is that their much plugged gold coins' prices are not tracked to the gold spot price, so there is no way to know one's investment's value.

I took my money out when I sussed they were more than a little dubious, and have invested elsewhere. Somewhere transparent about fees. This was precipitated by my desire to liquidate around 25% of my investment. When I enquired about doing this, I was advised "Ah, there are a lot of sellers at the moment, so the price is low". This spiel rang huge alarm bells, as Gold was performing relatively well at the time. I was also suspicious about their repeated assertion that Gold must be held for 2 to 3 years, rising to 5 years in some conversations. Unless I am missing something, investments can rise in any time frame!

With the further uptick in Gold's price in April, I am extremely pleased that I have moved my investment to another Gold dealer. There are reputable Gold dealers out there, I simply regret not doing my due diligence, thoroughly, prior to investing with The Pure Gold Company.

I should also add that their storage prices are exorbitant! One of their main competitors (who I now have invested with) charge a fraction of the price.

Once again, avoid!

**UPDATE 22/8/2025**
I would urge prospective Investors/Investors to follow this Company for alerts via the Companies House website. I have done since my unfortunate experience with The Pure Gold Company. Today I received an alert advising "First Gazette notice for compulsory strike off". Full explanation of what this means can easily be found on Google, and its not good.

Nicolas was very knowledgeable and was able to answer all the questions I had when I was considering an investment. After a couple of conversations I was well informed about how the process of buying and storing gold/silver worked, charges involved, capital gains etc. End to end, an excellent experience.

I found them yo be informative and not pushy. Good guidawiyh a personal approach.

A smooth experience from start to finish,
I dealt with Barnaby and Molly, two very pleasant and knowledgeable people that guided me through the best possible way to invest my money in gold. Thanks guys.

The coins were in real good condition considering how old they was!I can now see why gold holds value. At pure gold company all of the team are extremely helpful and Professional, so I’m glad I choose them to.
If I ever buy gold again most likely it would be with pure gold company.

Having experience of both online, arms length, gold investment and the personal touch provided by Barny and Molly, I can thoroughly recommend The Pure Gold Company.

Whether you are a new investor in Precious Metals or an old hand, they will guide you through the simple process of attaining wealth security through their products and services.

This could just be the most timely investment you'll ever make!

Informative and great expertise, taking time to support me making well informed decisions.

Additional compliments to Nicholas Paul who's been great to work with

Dan & the team at Pure Gold make investing a pleasure with a great follow up service.

All the information they give you is all up front.
Nothing is held back, and the transaction went very smoothly ?
Mainly due to excellent work from Daniel.
So pleased I purchased Gold with them + the buy back,
which gives you piece of mind. T U. T.P.G. co.

There were two main reasons I purchased through the Pure Gold Company. They took the time to explain the gold & silver markets, and to give guidance on what the best options were for me.
They also have a guaranteed buy back which is great if you need to liquidate quickly.
Can’t fault the service so far!

I am always very nervous trusting someone to take care of my financial investments; especially when we live in a world of upheaval and future uncertainty. I struggle with jargon, weird acronyms and new tech gadgetry. Pure Gold respect any misgivings that you have. They explain and talk to you in plain language. They respect who you are as a person. They have their fingers on the pulse of change, crisis and developments. I think they are the most trustworthy financial company I have yet encountered. They have no qualms about proving who they are and satisfy any doubts that you may have. I checked them out to find out any flaws they may have. I found none. I would recommend them first and last to friends and family.

Helpful and friendly advise , easy transaction.
My only regret was I wish I had known about The Pure Gold Company beforehand.
Great service, would highly recommend them.

Fabulous experience with this company. Extremely helpful and informative. Will answer any questions you've got without judgement and with your best interest at heart. Best customer service I have experienced in a long time if ever.

I phoned TPGC yesterday 04/04/24, from the moment I contacted them until I had finished all I can say I was treated with courtesy and respect, Alfie who took my call was very compassionate and very helpful as I explained I wasn't tech savvy, ,they couldn't have been more helpful had they tried plus there was know holding on phones for ten mins or more like a lot of company's. I'm very happy I chose TPGC, and greatful all round for their helpful and cheery attitude. This I a great company with professional individuals who were more than happy to help me out, genuinely I'm very impressed and look forward to doing more work with them. Thanks once again to Alfie and the rest of the staff.

It took me a fortnight to receive my money on the sale of my investments. For the first week I was stonewalled by phone and email. I will never invest with this firm again.

Very satisfied  professional . first time dealing with gold after dealing on markets ect so a little worried but my fears were put to rest .a great experience very prompt on delivery a great team helpful and friendly thanks Molly and team.

I have dealt with The Pure Gold Company on a few occasions now, both with Josh and Alex and cannot speak highly enough of them. Professional and knowledgeable they have gone out of their way to accommodate my needs. I have no hesitation in recommending them to gold buffs and beginners alike. Thanks guys.

After discussing my concerns about the global economy with my financial advisor, I was keen to move my retirement portfolio away from counter party risk. I had read reviews about The Pure Gold Company and, after doing my own due diligence I decided to take the plunge. I was introduced to my broker, Nicholas Paul who has been thoroughly professional throughout. Patiently explaining all the options and charges, and ensuring that I understood everything before proceeding. I've also had a delightful follow up conversation today with Molly Chappell, who was keen to make sure I was happy with everything. I have no hesitation in recommending the Pure Gold Company to anyone who is looking to protect their wealth in these uncertain times.