Natural Instinct Omdömen 

1 377
•
TrustScore 4 av 5

4,2

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Det här tycker kunderna

Betygsatt 5 av 5 stjärnor

Just transitioned our daxie from fresh prepared/frozen cooked food onto Natural Instinct and she loves it. Gobbles it down faster than any food she’s eaten before (Butternut Box, Different Dog, Forthg... Se mer

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Betygsatt 5 av 5 stjärnor

Always buy my dog food directly from Natural Instinct. The food is good quality and loved by my dogs. I like the fact the different options are actually different from each other; you can tell just by... Se mer

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Betygsatt 5 av 5 stjärnor

Always excellent service... Our labradoodle Harvey is now 14 year old. He has been eating Natural instincts food his entire life. I have no doubt this is the reason why he is such a happy and healt... Se mer

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Betygsatt 4 av 5 stjärnor

Love Natural Instinct as a brand packaged lovely but come in polystyrene lined boxes which are difficult to dispose of … too expensive to feed all the time with 4 dogs. We order for special occasion... Se mer

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Företagsinformation

  1. Foderbutik
  2. också i
  3. Djuraffär
  4. Försäljare av djurfoder
  5. Livsmedelsproducent
  6. Livsmedelstillverkare
  7. Tillverkare av frysta livsmedel

Om Natural Instinct

Skrivet av företaget

At Natural Instinct, we are passionate about pets and believe that a healthy diet is just as important for them as it is for us. That’s why we provide complete and balanced raw dog food, made from the finest natural ingredients and packed with essential nutrients.

We believe in feeding as nature intended—a raw diet that supports optimal health, energy, and wellbeing. Our frozen raw dog food is made with high-quality, human-grade meats, fresh vegetables, and natural supplements, ensuring every meal is nutritionally balanced and free from artificial additives, colours, preservatives, and fillers.

We make raw feeding simple and stress-free. Our convenient frozen raw dog food is delivered straight to your door, ready for you to defrost, serve, and watch your pet enjoy. Whether you’re transitioning your dog to a raw diet for the first time or looking for high-quality, natural meals, we have a variety of recipes to suit all breeds, sizes, and dietary needs.

Shop here

Switching to a raw diet has never been easier. Whether you're new to raw feeding or a long-time advocate, we offer expert guidance and advice to help you make the best choice for your pet. Our website is filled with helpful resources, including transition guides, food calculators, and FAQs to ensure a smooth transition.

Give your furry friend the very best with Natural Instinct—pure, wholesome, and natural raw dog food that helps them thrive!

Visit our website and discover why so many pet owners trust us for premium raw dog food.


Kontaktuppgifter

4,2

Bra

TrustScore 4 av 5

1 tn omdömen

5 stjärnor
4 stjärnor
3 stjärnor
2 stjärnor
1 stjärna

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Detta företag bjuder in sina kunder att lämna omdömen – oavsett om de är positiva eller negativa

Har besvarat 98 % av sina negativa omdömen

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Alla omdömen

(1 377)

466 omdömen under de senaste 12 månaderna

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Betygsatt 5 av 5 stjärnor

Had a delivery issue with frozen puppy…

Had a delivery issue with frozen puppy food so contacted Natural Instinct and spoke to Liz who immediately sorted out the issue and arranged a new delivery date. As a new customer I was very impressed with how it was all sorted. Very professional and courteous.
Thank you

27 augusti 2026
Logotyp för Natural Instinct

Svar från Natural Instinct

Hi Nick,

We’re really pleased to hear that Liz was able to help resolve the delivery issue quickly and arrange a new delivery date for you.

It’s especially lovely to hear that, as a new customer, you were impressed with the service and found our team professional and courteous. We’ll be sure to pass your kind feedback on to Liz.

Thank you for choosing Natural Instinct and for taking the time to share your experience.

Kind regards,
Jamie

Betygsatt 1 av 5 stjärnor

I have already reported the issue to…

I have already reported the issue to Natural instinct with attached photos on the day of delivery. Natural instinct have not replied to my report of the issue regarding delivery.

26 augusti 2026
Logotyp för Natural Instinct

Svar från Natural Instinct

Hi Gary,

We’re really sorry for the issues you experienced with your delivery and for the frustration caused by not receiving a response.

We’ve looked into this for you and can see that an email was sent to you on 26th August. We’re sorry if this hasn’t reached you or has been missed.

Could you please confirm whether you received our email? We’d really like to make sure we can pick this back up with you and get everything resolved.

We’re sorry again for the inconvenience and hope to hear from you soon.

Kind regards,
Jamie

Betygsatt 5 av 5 stjärnor

Very quick

Very quick
Very efficient
Very friendly
All very good

25 augusti 2026
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Svar från Natural Instinct

Hi John,

It’s wonderful to hear that you had such a positive experience with us. Thank you for your kind words about our service and for highlighting how quick, efficient and friendly you found us.

We really appreciate you taking the time to leave such lovely feedback. It means a lot to our team.

Kind regards,
Jamie

Betygsatt 5 av 5 stjärnor

Easy to order and a great choice ,only…

Easy to order and a great choice ,only problem i have at moment is the delivery can never seem to get it delivered on date I ask for but may change as trying DHL instead of DPD

20 augusti 2026
Logotyp för Natural Instinct

Svar från Natural Instinct

Hi Andy,

We’re pleased to hear you find ordering easy and that you’re happy with the choice we offer.

We’re sorry to hear about the issues you’ve experienced with your deliveries arriving on the requested date. We completely understand how frustrating this can be, particularly when you’re ordering frozen food. We hope the change to DHL provides a smoother and more reliable delivery experience for you.

Thank you for your continued support and for sharing your honest feedback.

Kind regards,
Jamie

Betygsatt 2 av 5 stjärnor

Been feeding natural instincts for…

Been feeding natural instincts for around 6 years. Unfortunately the quality has massively gone down hill in the recent months. My dogs are even turning their noses up at the food. Their poo has started smelling again (all 4 dogs so isn’t something wrong with just one of them). Also delivery is shoddy and the containers are already defrosting in transit and they used polystyrene which is a nightmare to break up and put into waste bins and also the plastic containers are so cheap they break up and go into the food!

31 maj 2026
Omdöme utan inbjudan
Logotyp för Natural Instinct

Svar från Natural Instinct

Hi,

I’m really sorry to hear about your recent experience, especially after feeding Natural Instinct for around six years. We certainly don’t want you to feel that the quality or service has declined, and I completely understand your concerns.

We would really appreciate the opportunity to look into this properly for you and understand what may be happening with the food, your dogs refusing it and the issues you’ve experienced with deliveries and containers.

Have you emailed us regarding these concerns already? If so, could you let me know the email address you contacted us from so I can try to locate the correspondence and make sure this is looked into by the relevant team?

From our end, nothing has changed with the food itself, so we would really like to understand what may be causing the differences you have noticed.

Apologies again for the frustration caused, and we hope we can get to the bottom of this for you.

Kind regards,
Jamie

Betygsatt 5 av 5 stjärnor

Great quality food

Great quality food, easy to order and great customer service. Highly recommend

7 augusti 2026
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Svar från Natural Instinct

Hi Anna,

It’s fantastic to hear that you’re so pleased with the quality of our food and that you’ve found ordering easy and our customer service to be great.

We really appreciate your recommendation and your kind words about the team. Thank you for choosing Natural Instinct and for taking the time to share your experience.

Kind regards,
Jamie

Betygsatt 5 av 5 stjärnor

Great products

Great products, very helpful staff

24 augusti 2026
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Svar från Natural Instinct

Hi Sheila,

It’s lovely to hear that you’re so pleased with the quality of our products and that you’ve found our staff to be helpful and supportive.

We really appreciate your kind words about the team and for taking the time to share your experience with Natural Instinct.

Kind regards,
Jamie

Betygsatt 4 av 5 stjärnor

Have been a customer for a long time…

Have been a customer for a long time and loved the delivery schedule knowing I could order one day and receive the delivery within 2 days and communication regarding the delivery was first class not so anymore communication is scant and delivery is not so reliable I may consider using another company as I like to be able know when my delivery will arrive and at the moment it's a bit hit and miss
Shame as the product is excellent and I have been feeding my dogs this for around 12 years

23 augusti 2026
Logotyp för Natural Instinct

Svar från Natural Instinct

Hi Lorraine,

We’re really sorry to hear that you’ve noticed a change in the delivery service and communication. We completely understand how important it is to know when your order will arrive, particularly when you’ve been a loyal customer for so many years.

It’s lovely to hear that you’re still happy with the quality of the food and have been feeding it to your dogs for around 12 years. We really value your continued support and appreciate you taking the time to share your honest feedback. We’ll make sure your comments regarding delivery and communication are passed on to the relevant team.

Kind regards,
Jamie

Betygsatt 5 av 5 stjärnor

We have been buying Natural Instinct…

We have been buying Natural Instinct raw dog food for a long time now for our 4 Greyhounds. Excellent quality product, excellent service & delivery. Product always arrives very quickly is well packed and is still frozen on arrival. Delivery partner also excellent and always gives a 2 hour time slot which is extremely helpful. Our Greyhounds are very happy 😊. Would highly recommend Natural Instinct

17 augusti 2026
Logotyp för Natural Instinct

Svar från Natural Instinct

Hi Gaynor,

It’s wonderful to hear that you’ve been choosing Natural Instinct for your four Greyhounds for such a long time. We’re delighted that you continue to be so pleased with the quality of our food, service and delivery.

It’s great to know that your orders consistently arrive quickly, well packed and still frozen, and that the two hour delivery slot makes things convenient for you. Most importantly, we’re very happy to hear that all four of your Greyhounds are enjoying their food!

Thank you for your continued loyalty and for your fantastic recommendation. We really appreciate your support.

Kind regards,
Jamie

Betygsatt 5 av 5 stjärnor

Highly recommend

Easy to order, great quality and quick delivery. My dog has always been fed raw and due to our location we had change our supplier. My dog is super eager to eat his dinner .. highly recommend

22 augusti 2026
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Svar från Natural Instinct

Hi JS,

Thank you so much for your lovely review. We’re delighted to hear that you’ve been happy with the quality of the food, ease of ordering and quick delivery.

It’s especially great to hear that your dog is so eager for dinner! We really appreciate you choosing Natural Instinct after needing to find a new supplier and thank you for the recommendation.

Kind regards,
Jamie

Betygsatt 5 av 5 stjärnor

Dogs love this food

Delivered on day as instructed. Been using this dog food for the last 20 years or more always great for my dogs they love it. My daughter has feed her dog on the same diet for six years.

21 augusti 2026
Logotyp för Natural Instinct

Svar från Natural Instinct

Hi Jane,

It’s fantastic to hear that you’ve been feeding our food to your dogs for over 20 years and that they continue to love it.

We’re also delighted that your daughter has chosen the same diet for her dog too. Thank you for your incredible loyalty and for taking the time to share your experience. It really means a lot to us.

Kind regards,
Jamie

Betygsatt 3 av 5 stjärnor

Food great - delivery can be improved

My dog loves the food and it is good value.
The delivery company left the box outside my front door, but did not ring the doorbell to tell me it was there.

24 augusti 2026
Logotyp för Natural Instinct

Svar från Natural Instinct

Hi Andy,

Thank you for taking the time to share your feedback. We’re really pleased to hear that your dog loves the food and that you find it good value.

We’re sorry to hear about the delivery experience. We completely understand how frustrating it is to have a box left outside without being notified, particularly when you are expecting a delivery. We’ll make sure your feedback is passed on to the relevant team.

We really appreciate your support and hope your dog continues to enjoy their Natural Instinct meals.

Kind regards,
Jamie

Betygsatt 1 av 5 stjärnor

Disappointing experience with Natural Instinct

We received a 5kg puppy gift voucher from our breeder and called Natural Instinct to place the order, they gave us instructions for defrost and done. When we received the order surprisingly, the entire 5kg was chicken. Had we been told this in advance, we would have chosen a different meat or at least order for a variety.

More importantly, the meat smelled bad after defrosting and seemed to spoil in less than a day, despite being told it could be kept for up to 4 days in the fridge. We followed the defrosting instructions carefully and tested two packs, with the same result. Even lowering the fridge temperature didn’t help.

Unfortunately, we had to throw away almost half of each pack after just one day. Very disappointing, especially considering the waste and the fact that we couldn’t order more due to limited freezer space.

19 augusti 2026
Logotyp för Natural Instinct

Svar från Natural Instinct

Hi Rhianna,

We’re really sorry to hear about your experience with your puppy gift pack, particularly regarding the condition of the food after defrosting. We completely understand how disappointing this must have been, especially after following the defrosting guidance provided and then having to dispose of a significant amount of the food.

Our puppy packs have always included our Puppy Chicken recipe as standard, unless a breeder has agreed an alternative arrangement with us beforehand. This is the pack we have always sent out, but we appreciate your feedback and understand that this could have been made clearer to you when placing the order.

Regarding the food smelling bad and appearing to spoil so quickly, we take this very seriously and would like to look into this further with you. We will be in contact with you directly so we can discuss what happened and work towards a suitable resolution.

We’re sorry again for the disappointment caused and appreciate you bringing this to our attention.

Kind regards,
Jamie

Betygsatt 5 av 5 stjärnor

Ordering easy

Ordering easy. Arrived on chosen day well packed. Good quality food

21 augusti 2026
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Svar från Natural Instinct

Hi Ros,

We’re really pleased to hear that you found ordering easy and that your delivery arrived on your chosen day, well packed and in good condition.

It’s great to know you’re happy with the quality of the food too. Thank you for taking the time to share your feedback and for choosing Natural Instinct.

Kind regards,
Jamie

Betygsatt 5 av 5 stjärnor

A good service

You can still talk to someone there about you order.

19 augusti 2026
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Svar från Natural Instinct

Hi Richard,

We’re really pleased to hear that you can still speak to someone directly about your order. We believe having a friendly and helpful team available to assist our customers is really important.

Thank you for taking the time to share your feedback and for choosing Natural Instinct.

Kind regards,
Jamie

Betygsatt 5 av 5 stjärnor

Highly recommended

Had a few issues but these were sorted out with no issues. Highly recommended quality product with a good customer service

19 augusti 2026
Logotyp för Natural Instinct

Svar från Natural Instinct

Hi Melanie

We really appreciate you sharing your experience with us. While we’re sorry to hear you encountered a few issues, we’re pleased that our team were able to resolve everything for you without any further problems.

It’s fantastic to know that you’re happy with the quality of our products and the customer service you received. Thank you for your recommendation and for giving us the opportunity to put things right.

Kind regards,
Jamie

Betygsatt 2 av 5 stjärnor

Slow Delivery

No overnight service anymore if ordered before 1300L (or guaranteed 2-day delivery after 1300L), so delivery day now not known at time of ordering, which is inconvenient when you need to ensure being home to receive frozen food, especially in summer.

13 augusti 2026
Logotyp för Natural Instinct

Svar från Natural Instinct

Hi Aide,

We completely understand your frustration, particularly when ordering frozen food and needing to know when you’ll be home to receive your delivery.

Our delivery service has changed over the last few months, but we have introduced a dispatch date option at checkout to give customers more control over when their order leaves us. You can now select the day you would like your order to be dispatched, and it will then arrive the following day.

We appreciate that this is different from the previous service and understand that having a specific delivery day is important, especially during the warmer months. We really appreciate you sharing your feedback and we’ll continue to take this on board.

Kind regards,
Jamie

Betygsatt 3 av 5 stjärnor

So far every single plastic container …

So far every single plastic container has leaked blood water when it's defrosted, I can only think the box was thrown about during transportation

19 augusti 2026
Logotyp för Natural Instinct

Svar från Natural Instinct

Hi there,

We’re sorry to hear that you’ve experienced leaking from the containers when the food has defrosted. We completely understand how frustrating this must be, particularly if this has happened with every container in your order.

It’s possible that the packaging may have been damaged during transit, but we’d like to look into this further with our team to understand exactly what has happened and ensure we can address it properly.

If you have any photographs of the containers, packaging or the condition of the box when it arrived, please send these to hello@naturalinstinct.com . They would be really helpful for us when investigating this further.

Thank you for bringing this to our attention and for giving us the opportunity to look into it.

Kind regards,
Jamie

Betygsatt 5 av 5 stjärnor

Easy to order

Easy to order, improvement in ordering system where you can choose a few dates in advance for the order to be processed, although possibly it should say to be delivered by. That nearly caught me out. Nice to see that the outer packaging is more environmentally friendly than previously- now just the food packaging to be addressed. Food quality as always is brilliant

19 augusti 2026
Logotyp för Natural Instinct

Svar från Natural Instinct

Hi Caroline,

We really appreciate your detailed feedback. It’s great to hear that you’ve found the ordering process easy and that you’re pleased with the new option to select a date for your order.

We completely understand your point about the wording around the selected date and how this could potentially cause some confusion. We’ll certainly pass this feedback on to the relevant team.

It’s also lovely to hear that you’ve noticed the changes to our outer packaging and appreciate the more environmentally friendly approach. We’ll also take your comments regarding the food packaging on board.

Most importantly, we’re delighted to hear that the quality of the food continues to meet your expectations. Thank you for your continued support and for sharing such constructive feedback.

Kind regards,
Jamie

Betygsatt 1 av 5 stjärnor

The frozen chicken was defrosted and unusable

The frozen chicken was defrosted completely.
I have submitted a complaint twice on their online contacts but received no response and am now having to escalate the complaint.

12 augusti 2026
Logotyp för Natural Instinct

Svar från Natural Instinct

Hi Mark,

We’re really sorry to hear that your frozen chicken arrived completely defrosted, and we’re also sorry that you felt you had to escalate your complaint after not hearing back from us.

We can see your email on our system, and one of our team members, Ellie, replied to you the following day. We’re not sure whether this response may have been missed or gone into your junk folder, so would you be able to check if you’re able to locate it?

We’d really appreciate the opportunity to make things right for you. One of our Team Leaders also gave you a call earlier today and left a voicemail, so if you need anything, you can come straight back to the number we called from and we’ll be happy to assist.

We hope to speak with you soon and get this resolved for you.

Kind regards,
Jamie

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