So a whole new cereal has been created, no doubt a cheaper alternative to the original All-Bran, my favourite Kellogg cereal for many years completely ruined. In comparison the new recipe tastes bland... Se mer
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This has got to be the most disgusting cereal I have ever tasted. Why change a formulation that was tasty and loved by lots of people to some slimy pieces of cardboard sticks. They say they tested th... Se mer
All bran change of recipe profit before quality no taste whatsoever disgusting texture soggy cardboard. Reviewed directly they don’t care owned by Italians now won’t buy any Kellogg product again and... Se mer
Yet again I have bought fruit and fibre cereal box from another supermarket and yet again it’s almost impossible to find any fruit in it, shoutout be called fibre and that’s it! Just turn matter of... Se mer
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Discover Kellogg's healthy breakfast cereals and snacks. Find nutritional advice, healthy recipes and Kellogg's offers and promotions online.
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M50 2HF, Salford, Storbritannien
- kelloggs.co.uk
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New recipe is a recipe for disaster
New recipe is a recipe for disaster! Just wasted money on this awful product, horrible, tasteless and awkward to eat. Why try to fix something that's not broken? Original All Bran was great, but I definitely will not be buying this new version again. Bad decision to change this Kellogg's.
New All Bran is awful
The new fibre plus is really unappealing, the sticks have a slimy outside and crunchy inside when in milk, and they are pretty bland compared to the old delicious malty flavour. I will not be buying any more of the new recipe.
I've found an alternative
After complaining directly to Kelloggs Customer Service about the new recipe which I found inedible for the reasons given by previous reviewers I have at last found an alternative! Try Marks and Spencers Bran Sticks....just like the old style Kellogs
These are the healthiest yet expensive…
These are the healthiest yet expensive type, I was ok with sparing 5 euros but I'm very disappointed with this new recipe. What did you expect Kellogg's? The taste is not the same and they are too long. I am truly struggling to eat them without making a mess.
I hope you will consider the old version... Not all things need to change.
Try other brands.
I haven't been enjoying the new crispy All Bran by Kelloggs. So much so, l have been testing out all the other supermarket own brands. The best l have found which is nearest to the old original all bran is by M&S. They've called their version Bran Sticks! Will be shopping for this in the future. Kelloggs really ought to take a look at their reviews and have a rethink.
Bring back the Original All-bran
Bring back the Original All-bran! The new recipe is okay - if you enjoy eating plastic. That's what it looks and tastes like. Will not buy again.
Kelloggs what have you done?
Kelloggs what have you done?? Just awful. Been enjoying the old Albran for 55 years. Thought I'd bought the wrong cereal then realised this was the only version. Luckily Tesco do a version of Albran so have been buying theirs.
Reduced Quality Premium Price
I loved AllBran fibre cereal as compared to other brands it contains 90+% fibre however
Have noticed a drastic change in taste and texture similar to cheaper brands
Indeed on checking fibre now 78% with no reduction in price despite a poor substandard product !!
Shame as will try looking for an ALL BRAN cereal by ingredients
Naughty profiteering
Please bring back Kelloggs original all bran …
Delicious Kelloggs all bran original has been replaced everywhere with Kelloggs all bran fibre plus. It’s dreadful. Tasteless. Doesn’t melt in milk. Horrible texture and completely inedible. Didn’t notice the “fibre plus” until after buying it and checking the box after wondering what on earth I was eating. I even tried to make muffins out of it to use it up but even that didn’t mask it so I threw the box away like others have.
Please Kellogs bring back the original recipe.
I can’t find any easy way to contact you directly on your website about this but surely Kelloggs have someone reading all these reviews.
Horrible reformulation of a lifelong…
ALL BRAN Horrible reformulation of a lifelong friend. What on Earth have they done to it and why? It’s tasteless, doesn’t absorb milk and is a horrible, hard crunch that just repellant. PLEASE RETURN TO THE OLD FORMULATION. I won’t buy this again until you do.
All bran new recipe awful bring back original
All bran new recipe awful! In the bin! Did kellogs even ask the customers. Disappointed and will look for another brand.
Lifelong buyer of Kellogg All Bran but…
Lifelong buyer of Kellogg All Bran but they have changed the recipe. It’s now disgusting, harder with no taste except for cardboard
That’s me done after 30 years of eating this every morning Kellogg have managed to destroy a staple.
I won’t be buying any more & will now have to find an alternative
Thanks a bunch Kellogg!!
This product is inedible
This product is inedible. I have eaten it daily for maybe 30 years. I am surprised that Kelloggs have not responded to the many very negative reviews and reinstated the old familiar format. Why not?
Disgusting All Bran - I returned it to store
Just like everyone else.... All Bran. What a disaster Kelloggs! The best thing now would be revert to the old recipe and rebrand 'Original'. If this was a cost saving exercise, I can only assume the sales will speak for themselves. I will buy again if it reverts, but never buying this disgusting version again.
What have you guys done to all bran?
Absolutely disgusting now. Slimy, doesn't soften, no taste. Way to mess up one of the best cereals available.
Return to original recipe
Return to original recipe. Will not buy this product ever again. Very unpleasant to eat. Yuck.
All Bran - no longer!
I’ve been enjoying All Bran for over 60 years. I can’t believe the new recipe- it’s diabolical! I’ve tried to persevere with it but it’s so awful that I won’t buy it again. I’ll try the other versions on sale in the supermarkets. I’ve even messaged Kellogg’s expressing my disappointment but whether they will listen to the opinion of the many and bring back the original-I doubt it.
It's not all bran ..it's all bad!
Been a while since I had kellogs all bran..having tried the new recipe it's going to be a while longer before I try again, Hard to describe the texture other than it tastes shiny like them awful kids serials, full of air and waterproof!. Where's the stodgy heavy mixture gone that soaked up all the milk!... Awful idea kellogs!
Horrible texture and disgusting…
Horrible texture and disgusting aftertaste. What were they thinking when they decided to bring this to market?? I’ve eaten all bran for over 30 years but can no longer do so. It’s such a shame that they’ve ruined a product for marginal gains in profit.
Come on Kellogg, you can do better than this?
I hadn’t had Kellogg All Bran for years and decided to get some for a change. The current All Bran is nothing like it used to be years ago and has gone completely down hill. It is crunchy, doesn’t absorb any milk and is tasteless, so much so, I actually thrown the box away in disgust. Kellogg to me has always had a good name for its products, but this cereal is a big let down. I have since tried supermarket own brands which are much better. Why change a good recipe to something so inferior, come on Kellogg, you can do better than this?
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